inSite Contemplative Design Mindful design of interiors


Arrowsic Home Before & After

Mission style living room redesign
Arrowsic Home Marketing shot from July 2012

Arrowsic Home Marketing shot from July 2012

A Case Study for the Power of Staging and Redesign (or what happens when you don’t)

A casual friend was selling her home in Arrowsic, Maine. The 3 bd., 5 ba – 3465 sq.ft. home had been on the market for almost a year with a couple price reductions. After reviewing her online images, I suggested I stage it for her to improve her chances of making the sale.  With an investment of 1 – 3% of the home value, I could help her avoid additional price reductions.  Instead her agent spent good money on a photographer to take the images and reduced the price from $475,000 to $425,000.   The house finally sold for $417,000 a drop of 12%, which was well below the original purchase price and 4x what I would have needed to stage the space properly. The house at one time had been valued at nearly $750,000.

But that wasn’t the end of the story. I had another opportunity with this property. One month after the sale, the new owners, a professional couple new to the area, contacted me through my website. The wife, a physician’s assistant was having difficulty figuring out how to make the open floor plan work with her furnishings.  She was having major doubts about the purchase and wondered if I could help her make it work.  Her husband realized that if I was successful, I would be cheaper than relisting the property. Ultimately he said that my work with them not only improved the feel of the house, but also saved their marriage.

The redesign included new flooring, painting the entire first floor, bathroom fixtures for the powder room, new lighting, artwork, custom made furniture and accessories for the entry, living room, dining room and breakfast nook. My design services included sourcing all these, color and art consultation, my original artworks, framing and custom blinds.

Their home is now valued on Zillow at $809,000 (not always the most reliable source for home values, but some reference). While some of that is the strengthening of the market, they are also reaping the benefits of an upgraded space. Not that they intend to sell anytime soon. They both have fallen in love with their home which so clearly reflects who they are. So much so, that while the wife left her job in nearby Bath, Maine for a position more than an hour away, she is ready to commute rather than sell, to stay in their home.

You can read her testimonial here.

Here are the before & after shots so you can see the difference.

The Entry Hall Before

The Entry Hall Before

Entry hall redesign

The entry hall after, featuring handmade furniture and mirror with photographs by Rebekah Younger

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Original online marketing photograph of dining room

Original online marketing photograph of dining room

Finished dining room with custom sideboard, new chandelier, medallion and window treatment

Finished dining room with custom sideboard, new chandelier, medallion and window treatment

 

 

 

 

 

 

 

 

 

 

 

 

 

Online marketing image of living room

Online marketing image of living room

Updated living room featuring custom built and upholstered furniture along with assemblage sculptures and craft objects, rugs sourced for the client.

Updated living room featuring custom built and upholstered furniture along with assemblage sculptures, craft objects and rugs chosen for the client.

Living room before with client's original furnishings.

Living room before with client’s original furnishings.

Mission style living room redesign

The finished living room combines antiques, Stickley style furniture and bold artwork to create a warm and inviting space for the family to gather and entertain.

 

 

 

 

 

 

 

 

 

 

 

Kitchen Before

Kitchen Before

Kitchen after featuring new dining set, client's burl stump, "Awkward Beauty" painting by SzuSzanna Szegedi

Kitchen after featuring new dining set, client’s burl stump, antique chest and “Awkward Beauty” painting by SzuSzanna Szegedi sourced for the client.

Rebekah Younger has over 30 years of experience as a designer and entrepreneur. Her design expertise comes from hands on experience as a picture framer, painter, knitwear designer, ikebana arranger, photographer and illustrator with an MFA in Interdisciplinary Art from Goddard College. Rebekah brings mindful attention to her clients and the details of each space, due, in part, to years of meditation practice. inSite Contemplative Design combines her aesthetic expertise, meditative mind and business acumen to creating interior spaces uniquely suited to the individuals who inhabit them and showcasing the best features of properties for sale.

Leave a Reply

*

captcha *